TMA 01 Essay Example | Topics and Well Written Essays - 1500 words

TMA 01 - Essay Example It is a high performing organization with growing international business opportunities and it operates by both global and domestic markets by more than 32 % market share and it has more than 2000 stores only in UK. To analyze the business environment of Tesco, I here use SWOT analysis to examine factors that influence Tesco PLC’s business environment. SWOT analysis is an important part of strategic management and planning. It provides a keen observation in to both internal and external environment of a firm. Environmental factors internal to the firm can be classified as strengths (S) or weaknesses (W), and those external to the firm can be classified as opportunities (O) or threats (T). Tesco’s strengths are its resources and potential that can be used as means for establishing and developing competitive advantages. Tesco has a strong brand name that serves to be great market strength and it enjoys the marketing advantages. The brand loyalty of Tesco created through advertisements and customer oriented activities seems to be a strong defender for any sorts of competition from other firms within the industry. The reputation that Tesco has been able to create among their customers, results in a market of its own and it seems to be an asset as it attracts more customers further yet. A general weakness of Tesco is its lack of access to the best distribution channels as it faces difficulty to access best manufactures due to the distance and other problems. As compared to other large retailers and groceries within the UK market, Tesco should focus more on online shopping. Online shopping is becoming as the most convenient shopping method for most of the public as it needs less time for shopping and relatively less to be paid. Tesco can attract more customers through online shopping and any sort of advanced loyalty card strategies. Like other business firms, Tesco as well feels difficult to get access in to manufactures that are completely free from

Proposition paper on an ethical in Communication, possibly misogyny in Essay

Proposition paper on an ethical in Communication, possibly misogyny in rap lyrics but topic is flexible - Essay Example This can discourage individuals to communicate unethically. A result will be a more consistent communication in the organization that will give fewer problems. Media of social communication is generally said to develop good or evil communication in people. We might blame media for unethical communication in the society but one should understand that media is not a blind force of nature which is out of human control. But people have to choose if they want to adopt bright side of it or darker. Professional communicators should promote development and enforcement of ethical codes of communication for their profession, public representatives should provide them full support in doing that. Religious bodies and other cultural groups should also be a part of this effort. Communication ethics are known to be cultural specific. What is considered ethical communication in one culture may be considered unethical in another (Chiu, 2003). Because of globalization, individuals from different parts of the world may come together to work in an organization. Values, communication and culture help determine individual behavior. Thus, there are very different interpretations of what sort of communication is ethical or unethical in a given situation. Each individual have their own communication skills and the perception of what is right and ‘wrong’ way of communication may be different Our approach towards means of communication has to be fundamentally positive and encouraging. We should not just simply stand in judgment and start condemning; rather, we should support those professionals who are involved in communication and set out positive principles in their work. Schools and colleges can provide ethical communication education and that will help students to understand how to identify and deal with communication issues (Kreitner and Kinichi, 2001). Teachers can be sent to seminars, workshops and video training sessions to learn about ethical communication issues so